Discord IPO Plans Amid Intensifying Enshitification Concerns & Market Trends

2 min read

Discord Exploring IPO As Potential Enshitification Intensifies

Discord’s Role in Gaming Communities

Discord has emerged as a vital platform for the gaming community, serving as the primary venue for game developers to foster interaction among players. It facilitates gaming sessions, casual chats, and community bonding. Currently regarded as one of the more favorable social media platforms, its status may be under threat in the near future.

Potential IPO Talks for Discord

According to a report by The New York Times, the founders of Discord are engaging with investment bankers to discuss a potential initial public offering (IPO), which could occur as soon as this year. While such plans are subject to change, this indicates that the platform, which boasts 200 million monthly users—over 90 percent of whom utilize it primarily for gaming—is considering transitioning from a privately held entity to a publicly traded company, where shareholder value is paramount. A spokesperson for Discord remarked, “We recognize the interest surrounding our future plans but refrain from commenting on speculation. Our primary goal is to enhance user experience and establish a robust, sustainable business.”

Origin and Evolution of Discord

Founded in 2015 by Jason Citron and Stanislav Vishnevskiy, Discord was born from a previous venture—a mobile online battle arena game called Fates Forever—which failed to gain traction. Recognizing the burgeoning online gaming market and the inadequate communication tools available at the time, they shifted their focus to developing a communication platform tailored for gamers. Discord quickly filled the gap for users needing better coordination for activities in games like Final Fantasy XIV and Dota 2. It has since evolved into a comprehensive hub for gaming discussions, surpassing clunky workplace communication tools such as Skype and Slack, as well as outdated gaming forums and the chaotic social media environment of platforms like Reddit and Twitter.

Integration and User Accessibility

Discord’s seamless integration with gaming consoles such as Xbox Series X and PlayStation 5, alongside its advantages over Nintendo Switch’s subpar voice chat capabilities, has contributed to its dominance. The platform’s success is largely due to its effective functionality and the fact that most of its features are available at no cost. However, a potential IPO could alter this landscape significantly. History has shown that tech companies often entice users with a strong, free product and later monetize their services in ways that detract from user experience once a loyal user base is established.

The Risks of Going Public

If Discord were to embody the themes of Charles Dickens’ A Christmas Carol, it might resemble Ebenezer Scrooge, with Facebook acting as Jacob Marley, warning of the pitfalls of monetization. This phenomenon, termed “enshittification” by author Cory Doctorow, refers to the gradual decline in quality of online products as companies prioritize profit maximization. While being privately held does not exempt a company from this trend, going public could exacerbate the situation. Discord has already shown signs of this shift by introducing online advertisements last year, and the pressure may intensify with the prospect of an IPO.

Concerns About Community Stability

The increasing deterioration of Discord’s user experience is particularly concerning, as it has become the central hub for numerous major gaming titles, including Marvel Rivals and Helldivers 2. Recently, Rockstar Games launched a dedicated Discord channel in anticipation of Grand Theft Auto VI, expected to be one of the largest game releases of the year. As the likelihood of features being restricted or monetized rises, the cost of leaving the platform could become prohibitively high. Communities that choose to exit may find themselves severed from their past interactions, akin to being entombed like characters from Edgar Allan Poe’s The Cask of Amontillado. Discord’s previous detachment from the chaotic environment of other platforms has been one of its key advantages, but this could soon change.

Future Directions for Discord

After experiencing a surge in user growth during the pandemic, Discord briefly considered expanding beyond its gaming-centric origins, even entertaining acquisition offers from major corporations like Microsoft for approximately $6.5 billion. However, the company has since reiterated its commitment to its foundational mission, emphasizing its role in enhancing the gaming experience. “We believe Discord can play a uniquely important role in the future of gaming,” Citron stated. “Our focus will be on making interactions easier and more enjoyable for users before, during, and after their gaming sessions, while also supporting game developers in realizing their creative visions.” The future trajectory of Discord remains to be seen.

No coins selected